Shanghai TJ life science & technology · internal trainer training
Practical marketing teaching
A happy ending
From April 8 to 9, 2019, grace went to Shanghai and spent two happy and brainless days
with the friends of TJ life science and technology in Shanghai
This tweet addresses the confusion:
How to make a great and interesting speech?
How to select and prepare materials?
How to increase personal influence?
How to hold the audience? How to interact with students?
How to answer questions for students?
( Harvest is full, take a picture as a souvenir)
Public speaking runs through every aspect of your life. Life is like speech, and speech is life.
The whole training consists of two parts: teaching skills training and actual combat scenario simulation drill.
Through the presentation of training skills, scene simulation of the department, interactive questions and answers of students,
and comments of lecturers, the whole training focuses on building a TJ life science and technology actual combat lecturers team.
In the first day of teaching skills training, grace popularized the KISS mode for effective expression,
namely "emphasizing brevity" -- short words, short sentences and short paragraphs.
We should go to the core in a concise and accurate way to illustrate our views.
At the same time, in the expression of the "top-down" principle, throw out the argument,
then sub-argument, and then proof of the argument with evidence, logic and clear coexistence.
如何提高个人影响力
1. Understand customers' concepts and clarify their pain points;
2. Elaborated product advantages and formulated specific plans;
3. Create unique value and supply in combination with demand;
4. Select proof cases, and the results can be quantified.
In short, with a sincere heart, the starting point is customer demand,
combined with the actual situation, with a vivid way to highlight the unique advantages of the course.
Each individual is independent of the existence, the background, the experience of things are very different,
therefore, the understanding of things are not the same Angle.
It is common to deal with students' questions, and debate and criticism can only lead to a deeper level of confrontation.
It is better to change the mentality, see it as an opportunity for interaction, get out of the situation set by the parties,
take the lead, and sincerely thank the other party for their questions.
Strive to create an atmosphere of trust, safety and comfort while respecting the positions of both sides,
so as to enhance students' participation and maximize the classroom effect.
The competition reflects excellence, after the public comment, the jury consensus, to determine the outstanding students of the training, following bo together to appreciate the real face of these bang bang students